MRMW 2013: The Long & The Short of Mobile Surveys
Published by
Advanis
on
MRMW 2013: The Long & The Short of Mobile Surveys
01 August 2013
In July 2013, Lori Reiser from Advanis & Justin Yurkovich from Sprint presented to the Market Research in a Mobile World Conference. Their presentation highlighted the gains that can be made in response rates by tailoring recruitment methods, testing different incentives, and varying survey lengths among an increasingly mobile research participant.
We invite you to watch the entire presentation here:
Tags:
IVR,
Choice,
Survey,
CATI,
Qualitative,
Mobile,
Millennial,
NPS,
Incentives,
Responsive,
Trends,
Learning,
Quantitative,
Customer Experience
Search / Recherche
Subscribe to our blog
Get our insights blog updates right to your mailbox once per month. No spam, we promise! Your email address is always safe.
Popular Tags
- ABpoll (1)
- Accessibility (3)
- Acedemics (1)
- Advertising (1)
- Analytics (4)
- API (1)
- Automation (1)
- Awareness (1)
- BC Food (1)
- Best Practices (8)
- BOS (1)
- Canada (8)
- Cannabis (2)
- Carbon Tax (1)
- Case Study (3)
- CATI (14)
- Choice (8)
- College (1)
- Communications (1)
- Concept Testing (2)
- Conference (4)
- Cordcutting (1)
- Covid-19 (2)
- CSAT (1)
- Customer Experience (12)
- Customer Journey (2)
- Dashboards (1)
- Data Science (2)
- Digital (1)
- Digital Adoption (1)
- DIY Research (2)
- Education (1)
- Email Marketing (1)
- Enviroment (1)
- Expectations (1)
- Finance (1)
- Foresight (2)
- Freelance (1)
- Future of Work (1)
- Gig Economy (1)
- Health (3)
- Human Experience (1)
- HX (1)
- Incentives (8)
- Innovation (6)
- Insights (23)
- Insurance (1)
- ISO (1)
- IVR (11)
- Learning (9)
- Longitudinal (1)
- Low Incidence Populations (2)
- Margin of Error (1)
- Market Research (34)
- Marketing (1)
- Marketing Primer (1)
- Millennial (8)
- Millennials (1)
- Mobile (17)
- MRX (21)
- newMR (1)
- NIS (1)
- NPS (10)
- Online Survey (7)
- Optimization (1)
- Persona (1)
- PMOT (1)
- Police Services (1)
- Project Management (1)
- Public Policy (3)
- Qualitative (10)
- Quant (2)
- Quantitative (11)
- Research (4)
- Response rates (4)
- Responsive (8)
- Sampling (5)
- Security (1)
- Segmentation (2)
- Social Research (4)
- Strategy (1)
- Success (4)
- Survey (10)
- Surveying (3)
- Tips and Tricks (2)
- Trends (9)
- University (1)
- USA (1)
- UX (1)
- Virtual (1)
- WCAG (1)
- Webinar (1)